Terms of Service

Last updated: October 13, 2026

1. Acceptance of Terms

By accessing or using the Rao website, you agree to be bound by these Terms of Service. If you do not agree, please do not use our website.

2. Description of Service

Rao provides automation infrastructure for lead conversion. Our website allows you to learn about our services and submit an application for consideration.

3. Use of the Website

You agree to use this website only for lawful purposes and in accordance with these terms. You must not submit false or misleading information through our forms.

4. Intellectual Property

All content on this website, including text, graphics, logos, and software, is the property of Rao and is protected by intellectual property laws.

5. Limitation of Liability

Rao is not liable for any indirect, incidental, or consequential damages arising from your use of this website or our services.

6. Changes to Terms

We reserve the right to modify these terms at any time. Continued use of the website after changes constitutes acceptance of the updated terms.

7. Rao Advertising / Managed Advertising Services

The following terms apply specifically to Rao Advertising, our managed paid advertising service, and are in addition to the general terms above.

Service scope. Rao Advertising provides managed paid advertising services, including campaign strategy, creative development, audience targeting, ad setup, campaign management, ongoing optimization, and performance reporting. Rao operates campaigns on advertising platforms on behalf of the client.

Client responsibilities. The client is responsible for its own sales process, customer communication, product or service fulfillment, and compliance with all applicable laws and advertising platform policies. The client must provide accurate, lawful, and compliant information, assets, and platform access requested by Rao.

No guaranteed results. Advertising performance depends on many factors outside Rao's control, including platform approvals, account status, policy enforcement, inventory availability, auction dynamics, audience behavior, and third-party actions. Rao does not guarantee any specific volume of leads, calls, sales, website traffic, bookings, purchases, revenue, or return on ad spend.

Campaign pricing and scope. Rao Advertising is not sold as a fixed public package. The advertising fee, media allocation, campaign scope and billing terms for any engagement are defined in the individual client proposal, order form or agreement, and are confirmed with the client in writing before launch. Rao does not represent any amount paid as pure media spend; amounts may include both Rao's service fee and the paid advertising spend placed on the client's behalf.

Cancellation and refunds. Cancellation terms, refund eligibility, and the treatment of any unused media budget are confirmed with the client before the campaign begins and may vary based on platform billing and spend already incurred.

Ownership and use of assets. Rao may create, configure, or manage ad accounts, campaigns, audiences, creative assets, and related campaign materials. The client retains ownership of its pre-existing trademarks, content, and accounts. Rao may retain reusable methodology, templates, and aggregated learnings. Any specific ownership or license terms for creative or campaign assets are confirmed in writing before launch.

Campaign rejection. Rao reserves the right to decline or pause any campaign that violates applicable law, advertising platform policies, or Rao's internal standards.

8. Contact

For questions about these terms, please contact us through the application form on our website.